Year Business Began: 1954 Franchising Since: 1955 Headquarters: Canton, Massachusetts Estimated Number of Units: 12,960 Franchise Description: The franchisor is Dunkin’ Donuts Franchising LLC. In 1955, the first franchised restaurant was opened in Dedham, Massachusetts, selling 52 varieties of donuts, enough to … CANTON, Mass., Feb. 23, 2011 /PRNewswire/ — Dunkin’ Donuts, America’s every day, all-day stop for coffee and baked goods, is seeking to expand its presence into Shreveport, La., with today’s announcement of a seminar on March 2 to discuss franchise opportunities brewing in the market. Dunkin’ Donuts had expanded largely and gained a lot of profit that they ended up buying out two of their competitions called Mister Donut and Dawn Donuts. The name recognition is among the strongest retail brands in the nation. The company has deep expertise in providing franchise opportunities by offering assistance that ranges from site selection through the development process to providing ongoing new product training. CANTON, Mass., Feb. 8, 2018 /PRNewswire/ -- Dunkin' Brands Group, Inc. (NASDAQ: DNKN), the parent company of Dunkin' Donuts (DD) and Baskin-Robbins (BR), will host its 2018 Investor & Analyst Day today and present its three-year strategic plan to grow revenue by low-to-mid single digit percentages and operating income by mid-to-high single digit percentages. Dunkin Donuts- Marketing Strategies and interesting reasons behind its marvelous success _____-Versatility has forever been a companion of Dunkin Donuts throughout its journey. We would love to have you as a franchisee and be part of our 11,000+ global locations. Weisman brings nearly three decades of advertising and marketing experience to Dunkin' Donuts. Since inception, Dunkin Moreover, Dunkin has faced a big number of lawsuits by franchisees against them. As of 2020, there are several marketing strategies like product/service innovation, marketing investment, customer experience etc. Established in the 1950s and coming from Massachusetts, the idea of serving both coffee and donuts by Bill Rosenberg surprised him to see it become so successful, and make its way all around the world, specifically in the Philippines. Franchised restaurants sell Dunkin’ coffee, donuts, bagels, muffins, compatible bakery products, sandwiches, as well as other food items and beverages compatible with the franchisor’s concept. Starbucks has a larger footprint, with over 30,000 locations worldwide, compared to Dunkin' Brands' 11,300 locations. Dunkin ' Donuts Marketing Audit MKT 551 University of Phoenix 1 Executive Summary Dunkin¡¦ Donuts Corporation demonstrates a commitment to excellence which enables us to deliver high quality products in addition to delivering a positive experience so that every customer will be return customer. If you have a dream of developing at least 20 restaurants over a period of time, liquid assets amounting to around £1,200,000.00, and a net worth of around £2,300,000.00; then, you are already a candidate to become a Dunkin’ Donuts franchisee. How Much Does a Dunkin’ Donuts Franchise Cost? If you’re considering joining a franchise that’s a leader in doughnuts and coffee, then Dunkin’ (formerly Dunkin’ Donuts) is an exceptional choice.. After all, when Dunkin’ made “America Runs on Dunkin” their slogan, they weren’t wrong. However, one of the most renowned donut shops in the world, Dunkin’ Donuts, couldn’t wow the Indian market. 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